The Next Generation Of Streaming Advertising Tailored For You

The emergence of connected TV and streaming media has unlocked opportunities for programmatic efficiency, meeting buyer demand for valuable inventory in this space.

We’ve refined our CTV and OTT technology to enhance viewing experiences while optimizing returns for both publishers and advertisers, prioritizing transparency and control.

Our platform facilitates a streamlined supply chain for streaming ads.

Integrated Platform

Our integrated platform offers efficient and flexible access to premium demand on a large scale, all while safeguarding your viewer experience.

Results-Driven Approach

Our team of CTV experts understands your requirements, and we’ve designed our solutions to empower you with control over your programmatic strategies.

Ad Podding Innovation

 We continuously refine our technology to meet the evolving needs of streamers, enhancing support for advanced deals, ad podding, creative approvals, and more.

Core Competencies

  • AI & Machine Learning
  • Ad Quality
  • Creativity
  • Competitive Segregation
  • Cross Screen Video
  • Negotiation
  • Flexible Deals
  • PMP – Private Market Place

Discover Our Advanced Programmatic Advertising Solutions for CTV & OTT Publishers

SSP For CTV & OTT Publishers

Manage inventory access across our exclusive, high-quality demand using versatile deal types and packaging, all while maintaining control over your audiences and data.
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Empower

Streamline video ad purchases through unified technology to enhance access to your inventory efficiently and optimize your media spend.
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Integrate

Enhance your impressions with robust protection and data signals that deliver added value to buyers and increased revenue for you, all under the control of sell-side technology.
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OTT – Open Exchange

Unlock the full economic potential of programmatic CTV with unified bidding tailored for ad pod creation and optimization, specifically designed for AVOD
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Highlights of OTT Open-Exchange

Premium Television Experiences

OTT optimizes the journey from ad call to delivery, leveraging a server-side video stack to minimize latency, timeouts, and buffering, ensuring a seamless viewer experience.

Enhanced Returns

OTT streamlines the waterfall, consolidating demand from exchanges, DSPs, ad servers, SSAI, and distinctive demand from Appnerve’s supply path optimization agreements.

AD-POD Optimization

Bidding optimizes the performance of the entire ad pod, ensuring effective management of frequency capping, competitive exclusion, and improving viewer experience by eliminating back-to-back ad.

Maximize monetization across entire ad podS

OTT has been tailored to enhance monetization across clusters of ads within a show, offering improved control over ad pods to enforce frequency capping, competitive exclusion, and prevent consecutive ads.

Bidding – Brand Secured

Brand safe Auctions aim to provide Private marketplace, programmatic solutions with preferred and guaranteed deals with confidence to enhance brand safety for publishers and advertisers in appropriate and safe digital environments, thereby protecting their brand equity and maintaining consumer trust.

Innovative Monetization Strategies for Video Advertising

The emergence of the digital video era presents significant opportunities for publishers but also introduces a fresh set of challenges. Video advertising demands novel monetization strategies for advertisers and publishers seeking to enhance or maximize their partnerships with SSPs.